Archive for the ‘Social Media’ Category

Business continuity is both helped and challenged by today’s top tech megatrends

, failure is not an option. Not surprisingly, organisations have made it a high priority to develop and implement reliable business continuity plans to ensure that IT services are always available to internal users and outside customers, says Bob Violino on CSO Online.

But recent technology developments and trends, most notably server and desktop virtualisation, cloud computing, the emergence of mobile devices in the workforce and social networks, are having an impact on how enterprises handle IT business continuity planning and testing. Much of the impact is for the better, experts say, but these trends can also create new challenges for IT, information security and risk management executives.

Business continuity is both helped and challenged by today’s top tech megatrends – social, mobile, virtualisation and cloud

In IT, failure is not an option. Not surprisingly, organisations have made it a high priority to develop and implement reliable business continuity plans to ensure that IT services are always available to internal users and outside customers, says Bob Violino on CSO Online.

But recent technology developments and trends, most notably server and desktop virtualisation, cloud computing, the emergence of mobile devices in the workforce and social networks, are having an impact on how enterprises handle IT business continuity planning and testing. Much of the impact is for the better, experts say, but these trends can also create new challenges for IT, information security and risk management executives.

Eight reasons your social initiative will fail

Here are eight missteps that can sink more than your social initiative. While these points relate primarily to internal, employee-facing social initiatives, many of them are equally relevant to customer-facing initiatives as well.

No interest from key users: Analysts estimate that approximately a third of workers will download and share new technology, with or without corporate approval. Suppressing or ignoring these folks and heading straight for IT creates unnecessary and often insurmountable resistance. In fact, ignoring them squanders your biggest advantage. Reach out to technology seekers and embrace them; they are your greatest allies.

What is the different between social media and snake oil?

With more than a billion unique users of social media, just how much longer can those businesses who have yet to embrace it hold out? And why do they?

Perhaps it’s based on a misconception over what social media is, and why those at work want to use it. “Social media is not about conversations on Twitter and Facebook nor check-ins on Foursquare or Places, or flipped videos on YouTube. It’s about using this opportunity to build bridges to a new genre of customers and the people who influence their decisions,” said Brian Solis, as reported on the forum.

Social media or SaaS – which is behind the growth in CRM?

Analyst firm Gartner is predicting that businesses will increase spending on software-as-a-service (SaaS) implementations by nearly 21% this year as tight capital budgets force IT leaders to embrace pay-as-you-go computing.

While SaaS has been around for more than a decade, many firms are re-evaluating its potential, said Tom Eid, an analyst at Gartner.

“Initial concerns about security, response time and service availability have diminished for many organisations as SaaS business and computing models have matured and adoption has become more widespread,” he said.